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Main Office Commercial
Macon Residential Sales
Warner Robins Residential
  • 151 S Houston Lake Rd.
    Warner Robins, GA 31088
  • 478-953-2244
Warner Robins Commercial
  • 151 S Houston Lake Rd.
    Warner Robins, GA 31088
  • 478-971-8000
Milledgeville/Lake Sinclair

Understanding Agency Relationships in Georgia.

Agency Relationships

The term "agent" refers to the real estate company and its sales associates. Here is how a real estate agent in Georgia relates to buyers and sellers:

1. SELLER'S AGENT: The company (including its sales people) who has been contractually engaged by the sellers to represent them in the marketing and sale of their property. The sellers agent is pledged to work in the seller's best interest. The seller's agent is obligated to be fair and honest with other parties such as buyers and other agents. Sellers' agents often work with buyers as "customers."

2. BUYER'S AGENT: The company and its sales person who have been contractually engaged by the buyers to locate property for them and represent their best interests. The buyer's agent is obligated to be fair and honest with other parties to the transaction including the seller. Buyer's agents are usually paid by sharing the seller's agents commission which is paid by the seller.

3. DUAL AGENT: This relationship occurs when the seller's agent (listing company) has also entered into a contractual agreement to represent the buyer as the buyer's agent. This situation is the exception rather than the rule and all parties must be informed (disclosure) when it occurs. This situation does not necessarily work against either the buyer or seller when it occurs.

4. TRANSACTION AGENT: This term is applied to a real estate company (including its sales people) who has not entered into a contractual agreement to represent either the buyer or the seller. They owe fairness and honesty to all parties but are not pledged to work in the interest of either party. They treat buyers as customers.

5. CLIENT: A buyer or seller who has a contract with the real estate agent for representation.

6. CUSTOMER: When an real estate agent works with a buyer without an agreement to be a buyer's agent, then the buyer is called a customer. The agent will be either a transaction agent or a seller's agent.

If you are looking for a real estate agent in Georgia, contact Fickling & Company and we will help you.


Careful planning and coordination are essential to ensure a smooth, successful closing process. During this critical period, your sales associate will prove to be very valuable.

See Also:  THE PURCHASE PROCESS


Proper follow-up is critical to a sucessful outcome.


Selling a home can be complex. Fickling & Company uses market analysis, MLS listing services, an extensive advertising campaign, and the expertise of our professional real estate agents to help you with selling your home in the Middle Georgia area.

working with a realtor

Contact Us

Macon Office
2960 Riverside Drive,
Suite 200 Macon, GA 31204
478-757-9600
478-757-6988 - Fax
Map Location

Warner Robins Office
151 S. Houston Lake Boulevard, Suite 140
Warner Robins, GA 31088
478-953-2244
478-953-3913 - Fax
Map Location

 

Milledgeville Office
133 East Hancock Street
Milledgeville, GA 31061
478-997-6400
478-997-6400 - Fax
Map Location

 

Do you have questions? Contact us »